INFOGRAPHIC:
In this infographic, we look at the ever-increasing buyers' need to find information without intrusive sales pitches and give you practical tips on how to shape your digital marketing strategy to address this change in how your buyers' are researching solutions.
INFOGRAPHIC:
In this infographic, we share insights on IT buyer's content preferences depending on their buying stage and provide information on how to reach and engage your audience in different digital channels.
EGUIDE:
The results of TechTarget and Computer Weekly's annual reader survey, which asks for feedback on readers' media consumption when considering an IT purchase, reveals the complexity of IT purchase decisions.
LANDING PAGE:
BrightTALK wants to hear from you! We are conducting our annual survey and we'd love to learn about how you research industry topics and engage with content. This survey digs into how you keep up-to-date on industry trends, the type of content that interests you, and how you currently consume digital content.
JOURNAL ARTICLE:
Our exclusive survey confirms that protecting ROBO-generated data is a three-pronged undertaking: resource consolidation, management controls and optimization approaches.
WHITE PAPER:
Outsourcing Center and Wipro performed a survey that aimed to gauge how banking institutions are doing with their customer experience initiatives. While not a complete picture of how these financial institutions are progressing with their customer experience efforts, survey results point to some general trends and beliefs in this important area.
ANALYST REPORT:
Competing pressures to ensure customer satisfaction and reduce the cost of quality is driving many manufacturers to question the efficacy of their current quality management systems. This report provides actionable steps to begin to create a closed-loop enterprise system that aligns the entire value chain with a single view of quality execution.
WHITE PAPER:
This whitepaper will help you take the anxiety out of testing anti-spam solutions. By following our five-step plan, you can test anti-spam solutions quickly and easily. Most important, you will get results you can trust.
WHITE PAPER:
How does your company compare to others when it comes to making smart business decisions? Read this paper on the survey of about 200 senior executives and CIOs from across industries to learn where you are ahead or behind your competitors in data-driven decision-making.